Eastern Aura

Eastern Aura brings together sarees inspired by the weaving traditions of eastern India. The collection has 221 sarees, led by airy Dhakai Jamdani cottons, along with soft silk, Ikkat, linen and Pattu styles. It is for shoppers who like subtle textures, traditional motifs and a heritage feel at an everyday price.

What defines an Eastern Aura saree

Jamdani is the largest group here, with 13 styles in the product types listed, many in Dhakai Jamdani patterns on a light cotton silk base. You will also find Ikkat sarees with their characteristic motifs, soft silk sarees with Ganga-Jamuna borders and zari chex work, and a few linen, cotton, Bhagalpuri and Pattu sarees. Most arrive unstitched with a blouse piece included.

How to choose

• Fabric: cotton silk and linen drapes feel light and suit long hours of wear; soft silk has a richer look.
• Weight: many Jamdani sarees are described as light weight, which makes them easier to pleat and carry.
• Occasion: choose Jamdani or soft silk with a zari border for festive visits and family functions, and linen or Ikkat prints for the office or daily wear.
• Colour: shades range from off white, pastel and yellow to maroon, burgundy, royal blue and black.

Care

Dry clean silk and zari sarees for the first wash. Wash cotton, linen and Ikkat prints gently by hand in cold water with a mild detergent, and dry in shade. Store folded in a soft cotton cloth and refold from time to time to protect the creases.

Price guide

Among the 30 best sellers, prices run from Rs 499 to Rs 1950, with most around Rs 750. This makes the collection a practical choice for building a handloom-style wardrobe or for gifting. Every saree is sold factory-direct from Surat, and cash on delivery is available across India.